What physics taught Dan Cobley about marketing

One of the things I love about working at our agency is the cross-pollination of ideas we have from working in different industries. Working for our higher education clients improves the ideas we give our arts clients, which in turn improves the ideas for our health care clients. And the cycle is endless.

Maybe that's why this presentation by Dan Cobley appeals to me. Cobley is Google's director of marketing for central and northern Europe. Back in July he gave a presentation at the TED conference titled "What physics taught me about marketing".